The company is aiming at increasing conversion through effective social media promotions and pre and post-sales service.
Holapick, a renowned online store for all sorts of fashion apparels for women, recently calibrated their efforts to promote their products in the best possible way. The owners of the cheap womens clothes online store said that the combined effort of their social promotions and marketing teams is aimed at increasing conversion. Holapick in-house marketing team has taken a few steps to stay ahead of competition.
Holapick now wants to bridge the chasm between customer expectation and reality. In a bid to reduce customer concerns and anxieties about low-quality products, the online store has now added size guide and a series of commonly asked questions on the website. The owners of Holapick believe that this new step will ensure that their customers get the right information before making a purchase.
“All sizes of cotton blouses and other types of products shown on the website will be converted into international sizes before products are put on sale, which is standard and regular. Therefore, if someone finds that the size they got is not the same as shown on the website, they shouldn’t worry about it. They need to try those products first and see how it turns out. If they don’t fit them well, they can easily return it. We have made sure that our customers get the right information and website across the social channels and our ecommerce site”, said the sales and marketing department head of Holapick.
Holapick owners believe that the collaboration between the marketing team and social media promotions team will translate into increased convenience and reduced confusion and anxiety for the end customers. The owners said that the main idea is to guide the customers through every step of making a purchase and ultimately flaunting their products – right from clicking on their social media posts to getting the product delivered.
“The entire journey of a customer is a fascinating one. They might discover the brand one fine day on their social media profile, then start exploring our products, and ultimately making a purchase. We have made sure that the journey is smooth and worry-free. Customers can get the right information and support at every step”, said the CEO of the company.
About the Company
Holapick is a top ecommerce store.
To know more, visit https://www.holapick.com/
Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Guardian Talks journalist was involved in the writing and production of this article.
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